Guidance and Grit

We not only provide you with the guidance you need to go digital but we also jump in the weeds and do the work for you. Whether you need a fast solution to deliver measurable results, or a longer-term strategy that will disrupt your industry, we will work with you to get it done and make an impact.

Our approach to digital marketing is practical, iterative, human-centered, data driven, and fast. We provide multidisciplinary teams that bring together product design, ppc, seo, social, and creative design together to work with you to create your digital journey. Combining the industry and marketing experience you need to address your challenges, and find solutions and drive advancement.

Our Team

As a digital marketing agency that was founded by tech start up alumni, we partner with companies who want to drive progress, and deliver results.

Craig Lewin (Marketing)

Craig Lewin has over 10 years’ experience in performance marketing, data analytics, and campaign management. He has built and managed marketing programs for small and large firms, and managed data and marketing teams with a focus on performance. He has a deep understanding of paid media and performance analytics.

Kyle Feeley (Creative Development)

With a diverse portfolio spanning across various industries–including news, entertainment, fashion, nonprofit, and finance—Kyle has demonstrated his prowess in designing and building user interfaces for websites, native applications, and desktop software. His unique combination of artistic talent and technical expertise sets him apart in the world of digital innovation and has served him in his work with brands like Warner Brothers, Sony, Nintendo and USAA.

Christina Balch (Producer)

Christina Balch (she/her) is a multi-disciplinary artist, producer, and technologist. Christina works as an executive digital producer and digital marketing consultant for small businesses, advertising agencies, and corporations. She started managing website projects in Los Angeles in 2005. Since then, she has led dozens of website projects from small business websites to enterprise-level rebrands. Christina prefers agile methodology, is a Scrum Alliance certified scrum master, and often uses Kanban boards, sizing and daily scrum check-ins. User experience and empathy (for users and client teams) play big roles in her process for large interactive projects.

Angelica Arnoux (Content)

Angelica has built her career in producing functionality and productivity for projects, teams, and products. With a diverse background in non-profits, tech, education, retail, and the arts, she has built an intuition for successfully initiating the right outcomes for every project. Whether it is to build small business brands, revamp operational structures, or create products from businesses to their customers, Angelica is creating roadmaps for their success. When she is not moving in multiple industry spaces she is exploring global cultures through their unique dishes.